Thirty Second Spots: TV Commercials for Artists (1982-83)

The story

Inverting the form, style and time frame of commercial television advertising, Logue has produced a unique series of dynamic video portraits of avant-garde artists, writers, musicians and performers. In 30 Second Spots: New York, which Logue terms "commercials for artists," each of the succinct vignettes conveys the artistic essence of her subject with clarity, wit, and an elegant economy of means. John Cage, Steve Reich, Philip Glass, Meredith Monk, Spalding Gray and Steve Reich are among the artists who are captured here with concise drama. Each subject performs in close-up before a stationary camera.

Cast & crew

John CageJohn Cage

Laurie Anderson

Laurie AndersonLaurie Anderson

Nam June Paik

Nam June PaikNam June Paik

OrlanOrlan

Spalding GraySpalding Gray

Steve ReichSteve Reich

Takis

TakisTakis